One always laments why things are not happening the way he/she wants them to be. We visualize, make elaborate plan, gather resources, yet the outcome is not reached.
Intent
A business strategy is conceived keeping the desired outcome in mind. Thoughts and views are put together, the process is evolved, people are briefed yet we hit a road block during the course of its execution. The intent to do a certain action is surely in our minds but we fail to follow the process with a total commitment from all stake holders. That is where we start seeing the lack of seriousness in people who have made that commitment.
Commitment
Priority is accorded to something else to douse the day to day fire and not to a strategy that the leadership had intended. The leader believes that the team had promised commitment in taking the intent to successive steps to reach its logical outcome but the team digresses midway thinking that each of its members is doing his/her job. No intervention by leaders is made to take a corrective action because they are not yet aware of what has gone wrong as no feedback has reached them. Operational inefficiencies derail the process and the outcome.
Focus
What is totally missing is the focus at all levels in identifying what are the show stoppers and how to make them good. Focus needs constant attention, follow up meetings, fixing up responsibilities, re-aligning the resources and re-iterating the damage the failure of the strategy would cost in terms of time lapse to customers or market and loosing the competitive edge.
Delivery
However great may be the intention to drive a strategy, a successful delivery happens only when the intent is followed by commitment and focus. It is true for a Government, an Organization and an Individual.