We have seen some start-ups turning into a huge successes in the last few decades and they are the shining examples of entrepreneurship to every aspiring entrepreneur.
Category Archives: Leadership
A Good Business Plan gets the investors
A good business plan is the first step an aspiring entrepreneur should start working on to translate his creative ideas into a successful venture.
Are you a leader or a coach or a mentor?
A Leader sets up a vision and leads a team to achieve it. Not everyone matches his / her speed. A Coach understands a person’s strength and channels it to deliver the objective. He lets you perform on the stage by not being with you. A Mentor provides valuable inputs at intervals in a person’sContinue reading “Are you a leader or a coach or a mentor?”
Does strategy need to be short sighted or far sighted?
In today’s business, a strategy needs to be a for a shorter period of time as there are compelling challenges in front of the business leader to encompass ESG mandates, technology disruptions and stakeholders’ expectations.
Conviction and Compromise
Conviction and Compromise are two sides of a coin. Clarity in conviction is what it takes to be a respected leader in a business or society or politics. It differentiates between a successful leader and a failed leader. History has many examples of how people miserably did things that eventually led to their downfall.
Why do we glorify everything as “the greatest”?
It is nice to be called or tagged as ‘the greatest’ but do we keep that title for long? What makes people think someone is the greatest?
DYG
There are a few tips an entrepreneur should be aware of: Forgot the above, you will DYG – dig your grave – at your own peril. #entrepreneur #leadership #entrepreneurship
Crisis Marketing
No CEO or a Marketing director would want to experience a situation when their business gets into a deep trouble due to mounting customer complaints, product failures, legal issues or safety concerns. It is a do or die situation for them to resurrect the image of the brand or product and to resort to avertingContinue reading “Crisis Marketing”
Ethics in Business
We are hearing one more CxO title added in recent times by corporates – Chief Ethics Officer. I am intrigued not by the title but by the very necessity of such a title. Why do corporates need to proclaim they have such a person and make a claim that all is fair & good inContinue reading “Ethics in Business”
THE PULSE by Sivakumar Gopal 