India’s Turning Point – Challenges & Opportunities — Archives

I am happy to share the outcome of the year-long research done by McKinsey Global Institute. The findings are important in the context of Covid-19’s effect on health and economy. Though people have not returned to work at the levels that existed before Covid, it has been steadily recovering. Covid and lockdowns have taken a […]Continue reading “India’s Turning Point – Challenges & Opportunities — Archives”

Create a Product or a Consumer?

Peter Drucker had said that the purpose of business is to create a consumer. How true is this statement with the Start-ups and the Unicorns of the past decade creating new consumers of products and services? What drives the efforts of a business to create a consumer? Is it a strategy or a structure? whatContinue reading “Create a Product or a Consumer?”

Start-up Entrepreneurship – Innovate, Create or Adapt

Start-up Entrepreneurship is about being practical and aware of what works and what does not. The spark in someone with an idea alone is not enough to go an Entrepreneurial way. It is about expanding that idea,  checking if a similar one is already in the market, which market segment will be receptive to that ideaContinue reading “Start-up Entrepreneurship – Innovate, Create or Adapt”